Copywriter meets web 2.0

Why release a new phone when you can supply the software that can be used to write applications for all phones? That’s Google logic. Introducing Android SDK (software development kit) from Google.

Context-aware Services via WLAN/WiFi by Cisco and partner companies promise to give you information when (or before) you need it. Location-Based Services aren’t new, but the adoption of WLAN instead of Bluetooth, for instance, adds real-time location tracking abilities into the mobile web mix.

1st Law

“A complex system of many functions can be simplified by carefully grouping related functions.”

2nd Law

“The positive emotional response derived from a simplicity experience has less to do with utility, and more to do with saving time.”

3rd Law

“When the richness of an experience is increased in a manner that facilitates the perception of the overall intent, by all means don’t skimp. Add more!”

4th Law

“The more you know about something beforehand, the simpler it will ultimately be perceived.”

5th Law

“A material’s failure to comply to a specific application provides indication that its more natural usage lies elsewhere.”

6th Law

“In order to ‘feel’, you gotta have noise. Too much noise, and all you’ve got is noise.”*

7th Law

“The more care, attention, and effort applied to that which is less, the more it shall be perceived as more than it really is.”

8th Law

Recognize not only the absolute laws of the physical universe as important constraints, but also the artificial laws as of equal importance when striving for simplicity.”*

*Excuse me, but huh?

The humble Google search bar can do more than most of us know. With the cheat sheet, you should improve your search by 2 minutes 37 seconds 42 miliseconds 12 nanoseconds.

Humongous Flash site: newgrounds. I tried out Clubbing Baby Seals and blasting celebrities with grenades. Not everything is this violent/gory. But everything is user-generated. Punk-nerds tommy-gun acceptable norms in cyberspace.